Leticia Marseille Haynes
Tia Haynes
^
Hi. Please call me Tia.
I am an experienced creative and marketing professional adept at overseeing the full-circle process, from inception to management. I lead teams to create compelling brand narratives, products and experiences. My expert approach blends creativity, research, psychological insight and leadership to drive functional collaboration that yields exceptional results. I thrive in converting challenges into success stories and my results speak for themselves.
My areas of specialty include creative, branding, marketing, strategy, teambuilding and leadership.
Portfolio
MICROSOFT Product Design
MICROSOFT Cortana Branding
MICROSOFT Creativity Promo
MICROSOFT Leadership
STATE FARM Brand Strategy
STATE FARM Brand Messaging
THEME PARK DESIGN Disney & Universal
HEALTH SYSTEM Facility Design
HEALTH SYSTEM TV Spots
HEALTH SYSTEM Brand & Advertising
EDUCATION Training Materials
BRAND Experience
Points of interest about my process.
Orchestration
​I am an excellent wrangler of stakeholders, teams, budgets and timelines.​​
​
Results Focused
​I always drive to meet and exceed the ask.​
​
Productive Collaboration
Facilitating productive solutions between various talented and opinionated people is one of my favorite things.​
Voice of Reason
​I am oddly good at diffusing egos and getting to the heart of the project.​
​
Creative Ability
​I am never afraid to defend a position or break new ground.​
​
Strategic Thinking
Putting the puzzle pieces together in ways that actually work is one of my strong suits.​
​
Brand Direction
Telling others who you are and what you do in a way that makes them want you is where my expertise lies.